iCAUR V23 Surpasses 100,000 Global Sales as Safety Technology Drives Everyday Confidence

• Milestone: iCAUR V23 has surpassed 100,000 units sold globally, according to iCAUR International
• Safety rating: 5-star ASEAN NCAP rating, with a score of 91.02 points
• Driver assistance: Over a dozen systems on the AWD model, including AEB, Lane Departure Warning, Auto Hold and Electronic Stability Control
• Visibility tech: Transparent corner radar paired with a 15.4-inch HD central screen for front, rear and side blind-spot monitoring
• All-road capability: i-AWD torque-vectoring system, 210mm ground clearance, 41-degree approach angle and 35-degree departure angle
• Local context: RMTC recorded 12,172 road fatalities in South Africa in 2024, with 2,403 fatalities in Q1 2025 alone

The iCAUR V23 has passed a significant global milestone, surpassing 100,000 units sold worldwide. iCAUR International marked the achievement on social media, describing the V23’s rise from “a classic vision” to “a global obsession,” with the brand crediting the model’s design and everyday usability for inspiring drivers to “dream bigger and explore the world.”

Locally, that global success is underpinned by a vehicle built around a very practical idea: safety technology that actually helps in the situations drivers face every day, not just in a crash test lab.

Drivers often face the same pressure points: judging the space around the vehicle, reversing safely, changing lanes, moving through traffic and staying composed when the road surface changes. These are the situations iCAUR has focused on with the V23, bringing together safety and driver-assistance systems designed to make everyday driving easier to manage.

The focus reflects a broader shift in what motorists expect from a vehicle. Research conducted by the AA Driving School found that 78% of drivers surveyed had felt anxious behind the wheel in the previous year. Separately, S&P Global Mobility research shows that safety remains a major purchase consideration, with 91% of global respondents saying they consider safety ratings when buying a new vehicle, and 81% saying they’d be willing to pay extra for higher safety ratings.

One of the most common challenges for new drivers is judging the space around the vehicle. Blind spots, side traffic and rear visibility can make routine manoeuvres feel more difficult, particularly when reversing or changing lanes. The V23 addresses this with transparent corner radar, which provides real-time monitoring of front, rear and side blind spots, displayed on a 15.4-inch HD central screen. This gives drivers clearer information in complex traffic situations and supports more confident decision-making.

The V23 AWD is also equipped with more than a dozen advanced driver-assistance systems, including Automatic Emergency Braking, which can intervene to slow or stop the vehicle entirely if the driver doesn’t brake in time, and Lane Departure Warning, which alerts the driver if the vehicle begins to drift from its lane unintentionally. Auto Hold and Electronic Stability Control are fitted as standard on both models, helping simplify hill starts, stop-start traffic and other everyday scenarios where drivers may be more prone to hesitation or error.

These credentials are backed by the V23’s performance in ASEAN NCAP testing, where it achieved a score of 91.02 points and secured a 5-star safety rating.

“South African drivers deal with a wide range of road conditions every day, from congested urban routes and sudden weather changes to uneven surfaces and long-distance travel,” says Shannon Gahagan, National Brand and Marketing Manager at iCAUR South Africa and OMODA & JAECOO South Africa. “The latest RMTC figures show that SA recorded 12,172 road fatalities in 2024, while the first quarter of 2025 alone saw 2,403 fatalities and 2,050 fatal crashes.”

“Against that backdrop, safety technology has to be practical. It needs to support the driver in real situations, whether that means maintaining visibility, helping avoid a collision, or giving the vehicle greater stability when conditions change. That is where the V23 has been carefully considered,” Gahagan added.

The V23 has also been designed to give drivers greater reassurance when road conditions become more demanding. Its i-AWD intelligent all-wheel-drive electronic torque-vectoring system detects changes in the road surface in real time, distributing torque across all four wheels to help maintain stability, including on wet urban roads. With a minimum ground clearance of 210mm, short overhangs, a 41-degree approach angle and a 35-degree departure angle, the V23 is equipped to handle speed bumps, rough roads and gravel with greater ease.

Inside the cabin, a Qualcomm Snapdragon 8155 automotive chip supports a responsive voice interaction system, allowing drivers to adjust navigation and climate settings without taking their eyes off the road, while physical knobs for core functions help reduce driver distraction.

For iCAUR, safety technology has to earn its place in the moments drivers experience every day, and the V23’s growing global sales figures suggest that approach is resonating well beyond South Africa’s borders. Get in touch today to find out more or book a test drive.